Thanks to Noise SG and NLB Bear Fruit Programme, I had a chance to attend a docu workshop conducted by Jean Loo. Below is a series I submitted for the session. Full series here. I'm still exploring the story. Many thanks to all the generous interviewees with their time and sharing of stories of the social trend.
Pls email me for the higher-res PDF!
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iLove you, Baby (Big Hands, Small Screens)
2010


This project explores the notions and interrelatedness of Child, Parenting and Technology.

In recent years, there is a growing trend of Singaporean parents engaging the iPhone or iPad as Babysitter. An article in the New York Times describes the iPhone as the “most effective tool in human history to mollify a fussy toddler.”

Think with your fingers… be intuitive. Steer left. Flip it. Lean Right. Sounds familiar?

Various apps, all set to entertain and educate toddlers, have also flooded the market. Games, storybooks, flashcards, You-Tube videos, rattles… the list goes on. No doubt the face of parenting has changed vastly; but is this for better or worse?
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